Salon Secrets Competition

What’s your salon’s secret? Tell us all about it for a chance to win a FREE trip* to the 2017 America’s Beauty Show on March 25-27 in Chicago!

We want to hear from salon owners, spa managers, independent contractors and other professionals in the beauty industry about the secret that makes your business unique or exceptional. Tell your story of unexpected innovation, wild backstory and amazing results. That might be a story about safety improvements, service enhancements, client experience improvements, healthy staff initiatives—whatever it is that makes your business unique and successful. Winner will receive one FREE trip* to the 2017 America’s Beauty Show and will be featured on our blog and social media profiles.

* ABS Registration, Hotel & $500 Travel Voucher.

How to Enter

It’s easy: Use the form below to tell us a story about your salon’s secret to success in 500 words or less. Please upload photos and/or video to support your story; you can do this with links to Facebook albums, YouTube videos or links to other photo or video sharing services. The winner will be able to demonstrate how this “secret” has created concrete change and/or success for the business.

  • Max. file size: 256 MB.

Official Rules

The Salon Story Contest is open to any salon, day spa or barber shop located in the United States. The person entering the contest on behalf of the business must be an adult (18 years old and up) and a resident of the United States.

No purchase is necessary to enter.

The contest is open for submissions on October 24, 2016 at 9:00am and is closed for submissions December 31, 2016 at 11:00pm. All submission must be entered at If you experience technical difficulties with the submission website, contact

Submissions will be judged primarily on how clearly the submission describes the “secret,” demonstrates a success or positive change in a salon or spa business as a result of that secret and a commitment to ongoing improvements. They will also be judged on the clarity and quality of the written and visual content.

Winner will be selected by a panel of SASSI staff by January 10, 2016. Winners will be notified via email or phone; other contest entrants will not be notified.

SASSI will cover the cost of one membership registration to America’s Beauty Show, Hotel and $500 Travel Voucher. Winner will also receive six months of free publicity in the form of social media posts on SASSI’s social media pages and a featured spot on the SASSI website and/or blog.

By entering the contest, you allow SASSI to share, distribute and publish any photos, videos and/or written descriptions provided as part of your contest entry.

This contest is administered by SASSI, a division of W.H. Brownyard Corp., 21 Maple Avenue, PO Box 9175, Bay Shore, NY 11706.

This contest is void where prohibited.


* ABS Registration, Hotel & $500 Travel Voucher.

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